Mitch Donaberger's Portfolio - Akamai
Akamai
Gecko Launch T-Shirt
For the Akamai "Gecko" product launch we needed something employees could wear on day-one that felt exclusive, on-brand, and - most importantly - fun. I illustrated a gecko "hacker" perched on the Akamai logo, swapped the usual corporate palette for a neon-on-charcoal treatment, and set everything in a chunky 90's tech typeface. The final one-color screen-print keeps costs low while the glow ink gives the gecko eyes just enough pop under event lighting.
Role: Illustration & Art Direction
Print: 1-color discharge ink on 60/40 tee
Run: 350 units (employee-only drop)
Timeline: 5 days from brief to delivery